We all know about the great Westside-Eastside divide in LA. Yes, it’s a cultural, socio-economic, and geographic thing. But mainly, it’s a driving thing, right? It’s tough to commit to an event when you know you have to fight traffic for at least an hour to get there, scavenge for parking, and then return home with maybe a few crudites and a glass of wine in your belly. Well, LADF gets it. So this year, to encourage citywide participation and a sense of community, we’re thrilled to announce that we’ve partnered with Lyft to give our guests a ride to and from any LADF events. Of course, we’d prefer it if you walked, rode your bike, or took public transportation. But if you were going to drive, grabbing a Lyft is a great alternative.
Lyft is a mobile app that lets you request a ride from a hand-selected community of drivers. Part of the emerging and growing sharing economy, Lyft basically offers peer-to-peer transportation, connecting a community of people who need a ride with a community of drivers who are more than happy to give them one. It’s ride sharing with a pink mustache and lots of fist bumps. Over 40% of the drivers in LA are women and many of them come from the creative communities. Besides getting a lift from point A to point B, you’ll be in good company and may even make a new friend.
During LADF, our guests will receive $25 off their first ride, which is basically the average cost of a ride across town. Download the app here. Learn more about Lyft here. Take it for a test drive before LADF and let us know what you think. And when June rolls around, go forth and enjoy your city. The ride is on us!
